MrBeast and Beast Industries chief executive Jeff Housenbold agreed on screen to offer Ball 2’s founders $250,000 for 55% of their company during the September 30, 2026 premiere of Shark Tank Season 18. ABC confirms that the pair heard the pitch for the sensor-equipped ball, while an independent report gives the final televised terms. Neither ABC nor Ball 2’s own Shark Tank page, however, says that the investment completed post-show due diligence. For now, the accurate description is an on-screen agreement—not a confirmed closed transaction.
What happened in the MrBeast Shark Tank deal?
ABC introduced the Season 18 premiere as the episode in which MrBeast and Housenbold joined the panel as guest Sharks. The network described Ball 2 as a sensor-packed ball that connects to a device and uses built-in AI to invent games. Ball 2’s own Shark Tank page also identifies the episode, titled “Beast Mode,” and confirms that founders Andrew Brown and Kevin Langdon pitched the product to the two guests.
According to The Times of India’s October 4 report, Brown and Langdon initially sought $200,000 for 10%. MrBeast and Housenbold first countered with $300,000 for 66%, then settled on a televised agreement of $250,000 for 55%.
That distinction matters. A handshake shown on television establishes the terms accepted during filming. It does not, by itself, establish that the money changed hands or that the parties completed the diligence and legal work that can follow a televised pitch. The public pages from ABC and Ball 2 confirm the appearance but do not announce a completed investment.
Why the 55% offer is the most important number
The founders’ original request—$200,000 for 10%—implied a $2 million post-money valuation. The accepted on-screen offer—$250,000 for 55%—implies roughly $454,545 after the investment. Those figures are simple calculations from the reported televised terms, not independent appraisals of the business.
Put another way, the final on-screen structure gave the investors majority ownership in exchange for only $50,000 more than the founders originally requested. That is a far more consequential change than the headline investment amount. It suggests that MrBeast and Housenbold valued the work, reach and commercial support they could contribute as a major part of the bargain. It does not prove that Ball 2 will receive retail placement, appear in future MrBeast videos or reach any particular sales target; none of those outcomes has been publicly confirmed.
What Ball 2 actually does
Ball 2 is a soft foam ball with motion sensors that connects by Bluetooth to a phone or tablet. The company’s current AI-version product page lists it at $69 and says it includes 50 credits for generating custom games, access to more than 100 community games, support for iOS and Android, and more than 500 hours of play without charging. The app, rather than the ball itself, provides the sound and on-screen feedback.
The company’s FAQ says the AI features can be turned off. Creating a new AI game requires an internet connection, but downloaded and community-created games can be played offline. Owners can buy additional creation credits or use an optional $6.99 monthly plan for unlimited AI game generation. The FAQ says no subscription is required to use the community games.
There is also a no-AI version currently listed at $49. It retains the sensor hardware and community-game access, with AI creation available separately. These details make the product easier to evaluate than a broad “AI toy” label: the central choice is whether a buyer wants to invent games through the app, play existing ones, or avoid the AI feature altogether.
What buyers should check before ordering
- Device compatibility: Ball 2 requires an iOS or Android phone or tablet and connects over Bluetooth.
- AI usage: The $69 version includes a limited number of creation credits; unlimited generation is tied to an optional monthly plan.
- Internet requirements: AI game creation needs an internet connection, while already available games can work offline.
- Feedback: The ball has no built-in speaker or lights; prompts and scoring come through the paired device.
- Investment status: The televised agreement should not be treated as proof that the deal later closed unless one of the parties confirms it.
Why this is a notable MrBeast business story
The appearance extends MrBeast’s public role beyond video production and consumer brands into televised investing. It also puts Housenbold—who leads Beast Industries—beside him as the operating counterpart in the offer. That pairing is relevant because the proposed value is not only celebrity exposure; it is also the possibility of product development, distribution and repeatable creator-led marketing expertise.
The Daily Vantage has recently examined how MrBeast packages competition and prize mechanics in his grocery-store challenge finale, as well as what a Beast Band trademark filing may—and may not—signal. The Ball 2 pitch is different: it offers a specific, publicly reported ownership structure in an outside product rather than a new MrBeast-branded launch.
The bottom line
The strongest verified takeaway is precise: MrBeast and Jeff Housenbold made an on-screen $250,000 offer for 55% of Ball 2, and the founders accepted it during the Season 18 premiere. That majority-equity structure is the real business story. Until ABC, Beast Industries or Ball 2 confirms a completed closing, the transaction should be described as a televised agreement rather than a finalized investment.
For the separate mystery-box business pitch, read our explanation of MrBeast’s FUNDELIVERED Shark Tank deal. The companies and televised terms differ; the two offers should not be treated as one investment.
Sources and image information
- ABC: Season 18 premiere and guest Sharks
- Ball 2: official Shark Tank page
- Ball 2: product FAQ
- The Times of India: reported on-screen deal terms
Featured image: ABC Studios building in Burbank, photographed February 16, 2014, by Junkyardsparkle via Wikimedia Commons; dedicated to the public domain under CC0 1.0. This archival broadcaster image does not show the Shark Tank set or the Ball 2 pitch.



